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From sketch to finished product-covering the whole industrial design process. The main focus in the design process was to bring forward the clients key values of products being intuitive and easy to use.

With this in mind we created the designs of their new Entry Level phones and accessories , the close collaboration with the client and the manufacturer throughout the process allowed us to present products that in a trustworthy way conveyed the true DNA of the brand.

An attractive CMF (Colour, Material and Finish) can be created without costly coatings and effect paints. Here we have created interesting in-mould textures to create depth to the surfaces without adding coatings. The colour scheme is a combination of grey and black instead of pure black to create a richer CMF.